Did a well-intentioned content idea to get vulnerable and connect with our audience take a bad turn?

You may have seen this trend circulate around… Business Owners were sharing their ‘reality’ and moments from their personal lives that they didn’t fit into the ‘business is perfect, life is perfect’ narrative that we all feel we must conform to on Instagram.

I even participated in it myself but now that the trend has passed its peak… I’m having second thoughts.

In this episode of Trend Talk, I’m diving into how this trend steered in a strange direction as well as sharing YOUR opinions on it too.

I’m breaking down:

1. Why this trend quickly picked up speed
2. How I chose to approach it and my version of the post
3. Where some business owners made a misstep
4. How to determine what to share online as a personal brand

After you’ve tuned in, I’d love to hear what you think! Send me a DM over on Instagram or take a screenshot of this episode and upload it to your Instagram Story and tag me!

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Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/