THE PAINT BY NUMBERS CAMPAIGN STRATEGY PERFECT FOR A POST-LAUNCH CASH INJECTION OR BLACK FRIDAY PROMO TO KEEP YOUR AUDIENCE WARM AND OBSESSED WITH YOU FOR WHEN YOU OPEN DOORS AGAIN.

ON BLACK FRIDAY

CASH IN

Get the Box

The complete campaign kit that hands you the offer strategy, the content plan and the automations, so your Black Friday cash injection feeds your signature offer, instead of undercutting it.

YOUR Q4 PLAN SORTED

The ULTIMATE Health Check and "Zhush" Your Instagram Strategy Needs to Ignite Your Results and Grow Your Business 

Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦

Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦 Ding-Dong, Your Package Has Arrived 📦

BUT Black Friday isn't a discount play.

You skip it. You watch everyone else run their promotions, tell yourself it's not really your thing until you see others cashing in.

Or you notice it's two days out, scramble something together and end up discounting every single thing on your website, including your signature offer (the one that's meant to hold its value all year).

Black Friday usually goes one of two ways.

Everything you need to plan, post and profit!

Done properly, it puts a strategic low ticket offer in front of a lot of buyers at the exact moment they are already in a buying window and it hands you a queue of people who are now perfect candidates for your signature offer in Q1.

And you don't need a huge ads budget or a bigger audience to do it.

Your Q4 Sales Plan: Hot to Go

→ Plan to Profit Workshop: the full training on building a Black Friday offer by extracting, stacking and bundling what you already have, priced so it never cannibalises your high ticket offer.

WHAT'S INSIDE (NO ALL NIGHTERS REQUIRED):

→ Three Plug-and-Play Campaign Options: Choose from three pre-set calendars with content plans, copy outlines and creative direction.

→ Email Templates: Ready-to-go sales emails so good they'll actually open them (even on Black Friday) as well as post-campaign nurture flows to continue converting your audience.

→ Planning Tools, Templates & Bonus Content Ideas: Making sure your plan on paper actually makes it to the feed.

→ ManyChat Automation Suite: Convert straight from your content without you living in your DMs at 10pm

I WANT THE BOX

→ Five Black Friday Offer Lock-Ups - Full suite examples so you can see exactly what a strategic offer looks like in a business shaped like yours.

✚ EXTENDED BONUS: Join my clients-only Live Planning Session in October

‼️ LIMITED SPOTS: Book a Personalised Review of your Campaign & Content

What you'll walk away with:

Campaign in a Box

01

A Black Friday offer that is strategic, priced properly, and built to feed your signature offer rather than compete with it.

02

A content plan that is locked and loaded, ready to build demand and activate buyers (and three campaign formats to choose from).

Sales emails doing the heavy lifting for you on the biggest buying weekend of the year.

03

Automations converting people directly from your content.

04

Your whole promotion mapped before November even starts, so you can spend Black Friday doing your own shopping instead of frantically writing captions.

05

Most Black Friday resources give you one piece. An offer swipe file. A few email templates. A handful of content hooks.

You still have to work out how the pieces connect.

Campaign in a Box is the whole campaign. Offer, content, emails, automations, timeline. And it isn't single use!

Use again and again for any flash promotion or sale.

THIS IS NOT JUST ANOTHER TEMPLATE PACK

Most Black Friday resources give you one piece. An offer swipe file. A few email templates. A handful of content hooks.

You still have to work out how the pieces connect.

GIMME THE GOODS

Who this is for:

You've skipped Black Friday for the last few years and you know better than to do it again.

Oh... And you want a content and launch strategist to look over your offer and promotional plan to ensure it's 10/10 (limited spots only!)

You know a discount on your signature offer is the lazy option and you want something smarter.

You want a cash injection in November that also fills your pipeline for January.

You want the plan finished early, so the campaign runs while you're actually enjoying the end of the year.

The Investment:

$297 AUD

✚ EXTENDED BONUS: Free Invite to my Live Co-Planning Session in October

‼️ LIMITED SPOTS: Book a Personalised Review of your Campaign & Content

BUY NOW

STILL GOT QUESTIONS?

Let's clear things up!

HOW MUCH TIME DO I NEED?
Give yourself 2 or 3 few working sessions to work through the prep. The three campaigns are 4 weeks in total.
I DON'T HAVE A BLACK FRIDAY OFFER YET?
Perfect. The Plan to Profit Workshop starts here. You'll curate it out of resources you already have, which is faster and better than creating something new.
WILL THIS DISTRACT FROM MY SIGNATURE OFFER?
Not the way it's structured. The pricing and positioning are deliberately low-mid ticket, and the campaign is designed to move those buyers towards your signature offer next.
WOULD THIS WORK FOR OTHER PROMOTIONS THAT AREN'T BF?
Yes! The frameworks are built to be reused for any low ticket promotion or organic campaign on Instagram.
WHAT BUSINESS TYPES IS THIS RIGHT FOR?
The Campaign in a Box is perfect for course creators, coaches, membership hosts, service-providers and practioners.

Consider this your shortcut to your best Q4 yet.

All purchasers get an invite to my clients-only Black Friday Live Co-Planning Session hosted inside the Instagram Launch Lab!

YOUR PACKAGE IS AWAITING COLLECTION...

Consider this your shortcut to your best Q4 yet.

GET THE BOX NOW