Instagram is acting a little bit like the guy you’re dating that is giving mixed signals. One week they are telling us to “stop crying” (literally) over reach and follower count and the next week, they announce a MAJOR algorithm change.

It’s been a few days since the announcement has dropped so I thought I’d share my thoughts now that the initial dust has settled as well as giving you 3 recommendations for how you can get on the front foot of these changes to the way Instagram ranks our content.

Tune in to find out the importance of finessing the following elements of your strategy:

1. Specificity with Messaging and Intention
2. Diversifying your Reels to stand out
3. Viewer > Follower > Lead Conversion Optimisations

And if you’ve got more questions about how these changes might affect you, pop over to my DMs and I’ll be happy to answer any questions you have.

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Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/